
So there is that saying that all publicity is good publicity...well maybe if you are Paris Hilton yes! But if you want to be Mr SA you have to ensure that your name remains clean so that when people think of you the 1st thoughts are those of integrity and morality. This is very important as this is whta Mr SA represents.
This month I was in Get It magazine, a local Cape Town mag. They profiled myself and another Sea Pointer in the competition, Michal Mechant. Michal and I actually grew up together. We went to the same school and were both with the same scout group. So best of luck to him, I hope he progresses.

Then the other publicity I have is some great news which I am really excited about! I have been selected as the face of, or brand ambassador, for Stiaan Louw's new campaign. This cutting edge and genius designer burst onto the Cape Town scene a few years back and has been making an impact ever since. He likes my look, as he wants to go in a more "sexy", "manly" direction as in past his campaigns were quite androgynous. He also likes my connection to Mr SA and the fact that Im driven to make a difference.
As this campaign he wants to have meaning, he wants there to be more behind it than the obvious. I think I have converted him and he also wants to make a difference! There is planned to be a lot of media hype around this campaign, this is 1st media link
http://www.cptstreetmag.co.za/newspage.html. The campaign is set to be amazing and create good exposure.
Fasion with a cause;)
WOW!!!! U are a great guy, Jeff. Wishing your competition all the best is such a rare quality. Stiaan is gonna do so well with u. Very impressive. I wish u well. U are so right, with high profile comes high standards. U are doing great. U have so many eyes on you internationally. Hopefully one day we will see u joining Charlize Theron in Hollywood. I wish that for u. I see that potential in u and I will assist u where I can. U just say the word, Jeff. Namaste
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